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lipstick Write For Us: You know the celebrities that go out on a limb to make the unthinkable work when it comes to beauty trends? Gigi Hadid gave us a master class this week, with a bit odd and definitely bold choice for a recent red-carpet beauty moment. For the 2022 CFDA Fashion Awards on November 7, Hadid graced the carpet with an unconventional cool gray lipstick.

Her beauty look comes after a year of experimentation in the fashion world, such as Doja Cat’s quirky makeup looks from Paris Fashion Week (she still has us wondering how her shirt remained white with all that gold)—and we certainly can’t leave out the Hadid sisters’ bleached brows for their own prance down the very same runways.

I’ll be the first to admit that I did a double take at first glimpse. No, it’s not your typical choice where a lipstick shade is concerned, but makeup artists Patrick Ta and Akina Shimizu were able to pull off this muted yet fresh-faced makeup look on Hadid.

Catch me zooming in on those lips that are seemingly matte and glossy at the same time. We’re definitely not the only ones hoping the details will soon be dropped on what particular beauty brand makes this lipstick. Nonetheless, this all-American color pallet is insanely cohesive.

Gigi Hadid Wore Gray Lipstick

Admittedly, not all of us are going to bombard the makeup aisles looking for any smoky or stormy gray lipstick shades à la Gigi Hadid. However, we can appreciate what works and encourage those inspired to travel the road less traveled. All in the name of beauty.